Stop gettin’ all indignant

When most people think of link building tips, they think of building links back to their site from other sites. That includes submitting your site to directories, publishing articles or press releases, guest posting, or one of the many other traditional link building methods. Not all links are created equal …

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Focus on conversions, not rankings

In order to get the most success with search engines, you need to speak their language. They don’t care how pretty your site is or how much blood, sweat, and tears went into creating it. Sad but true. However, they do care about the keywords you use on your …

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Most sites don't need to resort to Black Hat SEO

Search engines scan captions and metadata separately, so remember to think about how you have tagged and named your original media files too. Now's the time for any local business to raise its game. SEO closely aligns with so many marketing channels, business decisions and user behaviour that the potential …

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How to optimize your blog posts for the keywords you care about

When building your content, it’s important to remember to give the crawlers enough to bite into. A hundred words typically isn’t enough copy for these crawlers to read and understand what the content is about. And this content shouldn’t be stuffed with keywords either, as some search …

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