The steps needed for putting analysis into action

Let’s get one thing straight from the very beginning. If you care about your site SEO, you should care about Backlinks. Now, let’s debunk this mystical word that every SEO article and checklist talks about. If your website code is not search engine friendly, then the search engines …

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Small but important things to observe about stickiness

When a visitor looks at your site, it’s all pretty colours and clickable things. When a search engine looks at your site, it looks a lot different. If the search shows less pages than you actually have, then that means Google isn’t able to effectively index your pages …

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The reason everyone loves page impressions

Trust between a potential customer and a company must be present for a potential customer become a customer. Any link that you create on your own should be set at “no follow”. The reason for this is that you’re essentially telling Google that the link was created to generate …

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Google ranking factors can be affected by keyword density

As a general rule, a high bounce rate reflects thin content. You get what you want—top rankings on Google and “free” organic traffic. Content is an On-Page Factor. This means that you can optimize your content by optimizing your On-Site and On-Page factors and making sure you setup your …

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Make sure your SEO checklist includes citations for best results

Since the very earliest days of the mass-market internet, people have spent anything from a dollar to $14 million (on sex.com) to acquire keyword-rich domain names. The best directories are the ones that also provide useful information for your potential customers. Anyone who is commenting on the blog will …

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The ultimate revelation of SEM

The problem is, not all backlinks are the same. A large and authoritative site in your niche may be more powerful than many general blogs with little or spammy backlinks. It’s important not to waste your time creating content for sites that won’t help you rank, but how …

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Be helpful by reporting broken links

If you tried to optimize an article for a certain keyword, but it’s getting more traffic for a different variation of that keyword, then go back in and re-optimize it for the new keyword. One way of increasing traffic to your website is by creating enough backlinks. With so …

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When you need lots of traffic in a short period of time

You might have excellent content and a better ranking, however, if your website has technical problems, you will end up losing your customers. This is because is your website keeps asking the reader to wait for the page to load or keeps presenting them with mobile errors, your customers will …

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SEO for Raw Traffic

Google doesn’t want to deliver you “results” anymore, they want to deliver answers. And the best answers don’t come from content farms, they come from websites that are crafted with their visitors -- human beings -- in mind. Target niche keywords with low competition. This involves at least a little …

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One or more methods?

Before April 2012, one could easily buy his ranking position. A little bit of these and a little bit of those links, and you could manage ranking on the first search engine results page. Well, that time is long gone. The Google Penguin Spam Filter is now part of Google …

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Quick Wins

If you want people to link to you, make it easy for them. Create HTML ready snippets that people can plug right into their content to link to you, because some linkers in your community might not be too web savvy. I suggest either creating a "Link to Us" page …

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Monitor Google My Business

Create serious value by developing really well targeted 'content hubs,' or pieces of content that are highly engaging and serve a serious need that customers like yours need help with. So you want your site to be among those most relevant for the keywords relevant to your business. Ideally you …

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Include your primary keyword phrase in the title tag

Pay attention to how and where you’re linking in your content. There’s a balance here that might take some practice to nail down. Keep your descriptions under 150 characters to avoid a trail off (…). This shows visitors that you have intentionally put up an informative and helpful description …

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Understanding the rationale behind backlinks

It is an unfortunate fact that your SEO budget will have an impact on the speed of your SEO results. A higher budget simply allows for more people working on your campaign and researching your industry and creating your content. Use relevant and accurate meta descriptions, title tags and alt …

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